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How to Use AI in Ecommerce Businesses

The impact of AI on various industries has been increasing at an exponential rate. While still in its early stages, AI has already started transforming how business is conducted across many sectors....

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How to Increase Your Ecommerce Revenue (in 3 Easy Steps)

Metacake’s passion, mission, and objective is to assist businesses in developing long-term, lucrative ecommerce channels. A significant element of this is raising revenue in healthy ways, which raises...

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The Ins and Outs of Ecommerce Photography

One of the most challenging parts of buying and selling products online is that customers can’t experience the product in person before they buy. The closest thing we have to letting the customer hold...

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The Executive’s Guide to Paid Advertising for Ecommerce

We’ve previously discussed the value of growth marketing for ecommerce brands and what ecommerce business owners need to know about it. Today we’ll focus on one crucial aspect of growth marketing: paid...

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9 Steps Your Ecommerce Site Must Include for Higher Conversions

It goes without saying that conversions are the fuel that powers the ecommerce engine. If you can’t sell enough of your product, your business will be unprofitable and will eventually fail. So how do...

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Should I Use a Prebuilt or Custom Shopify Theme?

Shopify is the most popular ecommerce platform and one of the best options for most businesses. And with Shopify Plus, this even applies to large enterprise businesses. Here at Metacake, we’ve built,...

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How to Upsell: Everything You Need to Know

Whether or not you’re new to selling online, chances are you’ve considered using upsells to increase average order value (AOV) and to provide a convenient, quality addition to your customer’s shopping...

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The Executive’s Guide to Using SMS Marketing to Grow Ecommerce Sales & Retention

In the ecommerce space, SMS marketing has quickly shifted from a novel concept to a marketing essential. But not all ecommerce businesses have fully bought into its importance or taken the leap to get...

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About Us Page for Ecommerce Sites: Everything You Need to Know

The About Us page is a pretty standard page for ecommerce stores, but how often do brands really take the time to make it an effective part of the customer journey? More often than not, this page is...

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Seamless Shopify Promotion: Unlocking the Benefits of Theme Versioning

Are you ready to start running promotions in Shopify seamlessly without creating extra work for yourself or your team? Well, today’s your lucky day! In this article, you’ll learn our process for...

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